Ulyana Sergeenko and the Russian heritage

Ulyana Sergeenko is a Russian fashion designer.

Being passionate about fashion, she started collecting vintage clothes and accessories from a very young age. She loved hunting for the new rarities therefore she frequently visited markets or vintage boutiques as well as major auctions to find them. After becoming a client of luxury brands Valentino, Givenchy, Jean Paul Gaultier, Chanel and Dior she was noted for her refined and sophisticated style.

At first, Ulyana collaborated with various designers for the creation of pieces for their collections, but since she did not receive any credit for her work she afterwards decided to launch her own fashion label. Miss Sergeenko brand was launched in Moscow in April 2011 with the Fall Winter 2011/2012 collection. After the first two collections were shown, the brand received lots of media attention alongside with many requests from all over the world.

Nowadays the Russian company produces ready-to-wear women clothes, bags, fine jewellery and headpieces. Besides the retail stock, there is an atelier where clients can order made-to-measure versions of the runway items. The style of Sergeenko’s couture collections is a blend of military, literary and fairytale influences.

One of the key principles of Ulyana’s work is meticulous attention to details and high quality.

Everything is produced in Moscow under the strict control of the designer herself. All fabrics and trimmings are bought in France, Italy or Japan and some garments have vintage details that have been specifically picked at antique markets.

Craftsmanship and technical knowledge have defined her work from the beginning, indeed the stylist collaborates with numerous highly skilled ateliers from Russia.

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With her, every season is a new story about her native country.
To give an example, her Spring 2016 couture collection “marries two eras: the 1980s, just before the fall of Communism, and the turn of the 20th century, just before the Russian revolution” as reported on Vogue Runway.
The show was a success – as the majority of her works are – furthermore becoming an occasion to confirm her good taste in fashion and exclusive elegance.


Cul(tour) – a digital tour through many of the cultures existing worldwide

7.5 billion human beings on Earth, 195 different countries, an endless number of societies and cultures present nowadays in our own world.

Having known this, now, do you still believe you are that much important?

I was shocked when I realized how many times people – especially Europeans – believe with a tremendous arrogance that the globe is spinning around themselves, without considering the huge amount of happenings and circumstances which are not directly connected with their own personal lives.
This often happens in the fashion industry too, since a multitude wrongfully considers it as being exclusively related to the westbound populations.

The decision of creating this particular blog comes from my innate desire to explore and learn from the others.

Here you will find inspiration from elsewhere and you will have the opportunity to discover the most interesting, unknown information regarding certain practices and traditions you probably do not know anything about.

More precisely this website is the result of the mix of my two biggest passions, which – as you should have figured out at this point – are travelling and fashion. Even though at first impact they might seem totally disconnected, I instead found out how very much they are linked with each other.

This blog is dedicated to all those curious ones who are thrilled to find out more about the huge number of persons with whom we share this same planet: broaden your horizons and embrace diversities to really understand the beauty and uniqueness of our life.

Are you ready to start this everlasting and fascinating tour?

In order to make things easier and clearer, the website has been divided into six categories – one for each continent examined: Africa, America, Antarctica, Asia, Europe and Oceania. Therefore all the articles included will be positioned depending on the culture they respectively deal with.